Knowledge is power, learn in order to protect. As a consumer, there is a responsibility to get the most for each dollar spent. Judging carpet can be very simple and, believe it or not, it isn’t based just on sinking your fingers into it. It is easy to determine quality when relying on a credible source; the mills. The mills in Dalton, Georgia manufacture everything from base grade carpet to custom carpet. They commit thousands of dollars to Research and Development, and then back their claims with warranties. As a cautionary tale, be mindful when shopping traditional retail as they are in business to advance the sale primarily through fancy marketing that can be very deceiving. Bargain Bougie is a voice for the mills which means that there is no showroom and no marketing. As a result, information regarding warranties, price, and quality are clearly communicated.